COLLECTOR’S EDIT
CALL FOR ART
HOLIDAY ART SHOP COMING SOON
ENCOURAGING HOLIDAY SHOPPERS
TO GIVE THE GIFT OF ART
COLLECTOR’S EDIT 2026
JURIED BY MICHELLE MAY & PAYAL THIFFAULT OF JUNIPER RAG
CALL DEADLINE: OCTOBER 18
Original art changes a room. More importantly, it changes the way we live with it.
The Collector’s Edit brings together a tightly considered selection of original works chosen for their ability to be collected, lived with and remembered. These are works with a point of view—pieces that introduce an artist’s voice into your home and become part of the visual history of the people who live there.
For the emerging collector, this is a chance to begin with something original and personal, made by hand with intention from one of our Juniper Rag artists. For the seasoned collector, it is an opportunity to discover an artist outside the expected, add a new voice to the collection or simply fall in love with a piece of artwork that refuses to be overlooked.
Yes—art makes an exceptional holiday gift.
Art adorns the spaces in which we live and spend our time. Giving art is uniquely meaningful because it says something, “I saw this. I thought of you. I knew you would understand and love it.”
At Juniper Rag, we believe collecting art should feel exciting and deeply personal, whether it is the collector who gets captivated or someone who cares enough to give the gift of art. There is no better time to start—or to find the next piece.
ABOUT THE COLLECTOR’S EDIT
This exhibition is a seasonal exhibition (formerly ART SHOP) we have been hosting twice a year in Spring and Holiday.
The key difference this time is that we will be hosting online and in the gallery. A hybrid show with all the work up online. Not all will be on view in the gallery, however. Artists from outside our delivery radius can submit to be listed on our website and be promoted just like always.
We bring together a curated selection of original works by artists from across the United States. Conceived as a welcoming space for discovery, COLLECTOR’S EDIT invites both emerging and established creators to share their practice with a wider audience — artists are not beholden to shipping and all the expenses that gallery walls require, unless you are local and prefer.
Submission style example below that works best, a series of work with similar color ways, styling or theme. These by Denise Lafer have all 3, but they do not have to be this literal. Your submissions should always be cohesive and hang together well. For instance, do not submit a painting, a photo and a line drawing. Submit 3 of the same style, colorway or vibe.
This year, collecting comes with a little extra play.
Juniper Rag is participating in
Diamond Dash by iLAH Jewelry—
where art purchases of $150 and over can earn tokens toward the grand prize, over 3K in diamonds and prizes.
Artists who have been juried into any exhibitions and would like to donate a small piece of work as a prize are invited to drop off at the gallery, any time between now and November seventh.
Earn tokens at Juniper Rag towards teh grand prize of 3K in diamonds, setting and more from iLAH
Win swag and other prizes from participating with other local businesses as well.
Art collectors can win art at Juniper Rag
Participating donors of art earn a feature on social media as reciprocation.
Details to be announced.
We need fun prizes! Please consider donating a small piece, complete with your business card as soon as possible so we can show them in the gallery. Value between $50-150.
“As a figurative oil painter who began working seriously in 2019, I was still finding my footing when I discovered Juniper Rag through a call for art in 2022. At the time, I was submitting to the occasional local show and navigating the art world with more questions than answers. Juniper Rag changed that.
Their platform opened doors I hadn’t imagined—from gaining collectors in Newton, Worcester, Boston, and Newport, to building lasting relationships with artists across the globe. What sets Juniper Rag apart is not just their reach, but their heart. The support and guidance I received—from how to approach submissions, to articulating my work, to navigating social media and applications—was generous, strategic, and deeply human.
Their curatorial vision is on fire. I’ve watched their exhibitions evolve with increasing depth and sophistication, culminating in the current show Delirium—a cinematic, emotionally charged triumph that’s their best yet.
Michelle and Payal, the visionary co-founders, have created more than a publication or a platform—they’ve built a community. One that is ambitious yet inclusive, high-level yet grounded in real connection. I now count them as friends, and I’m endlessly grateful for the role they’ve played in my growth as an artist.
If you’re an Artist looking for a place that sees your potential and helps you rise into it, Juniper Rag is that place.” —Simone Scholes, 2025
WHY WORK WITH JUNIPER RAG?
Elevation of your work – Juniper Rag exhibitions are recognized for their curatorial excellence and thematic sophistication, attracting collectors, curators, and press.
Curated Audience – We cultivate an engaged community of art lovers who value conceptual depth and technical skill.
Artist Features – Selected artists are spotlighted in Juniper Rag’s digital platforms, expanding their visibility beyond the exhibition.
Professional Credibility – Being part of a Juniper Rag exhibition enhances an artist’s CV because we only select the high level of art for our concept-driven exhibitions.
Diverse Reach – Our audience spans local, national, and international art markets.
Thoughtful Curation – Each show is crafted to create a strong visual and thematic narrative, elevating every participating work.
Supportive Environment – We actively promote participating artists through marketing, social media campaigns, and networking opportunities.
Long-Term Impact – Many past exhibitors have gone on to sell works, secure commissions, and gain future exhibition invitations, solo shows and acquisitions into large scale corporate purchases as a result of their Juniper Rag participation.
More accolades from happy artists—
"Thank you so much for the write-up to accompany my work for ARTSHOP. While reading it, I thought I had never felt so seen and understood. I am grateful. Thank you for all you do!" - Paula Borsetti, painter
"Thank you @juniperrag for your vision, expertise and the many hours you spend bringing art to communities and supporting other artists." - Kathryn Shagas, painter
[On 120 hours to execute a live 40 artist show] "I’m not surprised at all! It takes so much time, effort, energy, and expertise to create the exhibition experience. Not to mention all the time you spend worrying about all the details. And all the years of experience it took for you to get to this point of being a well-oiled machine. It’s a lot! And it’s so appreciated.” -Nancy Wright, photographer
"Thank YOU Michelle and Payal, for your incredible curating, staging, and coordinating of this show [DELIRIUM]!! You are consummate professionals and it came through in every aspect.” -Sarah Springer, Sculptor
“We are artists ourselves, who worked together for decades in luxury paper. We founded Atelier ID Global to build and elevate brands and we do the same for artists through Juniper Rag, working with over 1000 artists every year.”
Co-Founders, Michelle May and Payal Thiffault
AN ART ADVOCACY PLATFORM from
Juniper Rag is backed by a marketing agency, Atelier ID Global, also co-founded by us—Michelle May and Payal Thiffault. We are fine artists ourselves, so we understand the art landscape, the needs of artists and strategic business collaborations that widen your network. We are different than other online magazine and art promotion platforms. Just ask any of our artists.
Juniper Rag is building a bridge between visual artists and the interior design world by creating curated opportunities for artwork to live in both residential and corporate environments. Through juried calls, virtual exhibitions, and direct partnerships with designers and brands, Juniper Rag positions artists for real-world placement and long-term collaboration. Our goal is to make original art more accessible to design professionals while expanding meaningful, profitable pathways for artists.
Inclusion in a curated digital exhibition by Juniper Rag
Juniper Rag on Art Vérite, our blog
Promotion to interior designers, corporate buyers, and residential collectors
Consideration for future placement, acquisition invitations, and listing opportunities on our Art Market and Artist Directory.
Social media spotlight across Juniper Rag channels with cross posting through our collaborators
Possible press from collaborations
Opportunities for interviews, studio features, and collector introductions